PLAINVIEW, NY (PRWEB) July 29, 2016 – For GYMGUYZ, the number one mobile fitness concept in the United States, outpacing development goals is par for the course. And the first half of 2016 has set a record for the brand – setting the company up to open in five to seven new states and in 30 new territories by the end of the year. This expansion plan was made possible because the brand placed a major focus on establishing a strong national presence through bringing on motivated franchise partners that believe in the results made possible by offering their communities a convenient, customized and creative workout program.
GYMGUYZ – which currently operates in more than 70 territories across the country – added franchisees to service five new states during the second quarter. The brand’s certified coaches are now bringing the fitness industry’s best personal home training programs to residents in St. Louis, Missouri; Boca Raton, Florida; Fort Lauderdale, Florida; Hartford, Connecticut; McLean, Virginia; and Powell, Ohio.
“Our presence is quickly growing across the United States, and more importantly, we’re entering markets where GYMGUYZ will be a brand new concept in the area. With these six new openings in the second quarter, we’re building brand awareness and momentum that will ultimately pave the way for future expansion efforts,” said Josh York, founder and CEO of GYMGUYZ. “There’s no doubt that this rapid growth trend will continue, and so will our ability to reach more clients to help them meet their health and fitness goals.”
GYMGUYZ brings state-of-the-art fitness technology, 365 pieces of equipment and expertise to the doors of its rapidly growing customer base. With a focus on highly personalized training programs, each partnership begins with a series of assessments evaluating clients’ body measurements and nutrition habits as well as their fitness and personal goals in order to determine the ideal course of action. GYMGUYZ trainers then structure customized workouts that will help each client meet their individual needs. Every 15 weeks, clients are reassessed to ensure that they’re exceeding all of their goals.
“We’ve proven time and time again that our model works. There isn’t another concept out there that comes close to matching GYMGUYZ’s ability to help clients get in the best shape of their lives,” said York. “We’re the fastest growing fitness franchise for a reason. Our model is truly one of a kind – both for our clients looking to achieve fitness goals and for our franchisees having the ability to implement our best business practices with a turn-key opportunity.”
It’s that commitment to being at the forefront of the booming fitness industry that has positioned GYMGUYZ for future growth. In August, the brand plans to close another 20 franchise deals. It’ll also open franchises in New Orleans, Louisiana; Columbia, Maryland; The Woodlands, Texas; Columbus, Ohio; West Chester, Pennsylvania; The Main Line, Pennsylvania; and Marin County, California in the third quarter of 2016. The California location marks an important milestone for the brand – it’ll be the first GYMGUYZ location on the West Coast.
GYMGUYZ is on pace to have more than 100 territories open by the end of 2016. The brand will then leverage that national expansion to grow the system in countries across the globe. Those international expansion efforts are already underway, with GYMGUYZ planning to break into Canada’s fitness industry in 2017.
“We couldn’t be more excited about GYMGUYZ’s success so far in 2016, but that doesn’t mean we’re complacent,” said York. “We’re going to keep growing until GYMGUYZ is the largest fitness brand in the world. At this rate, that goal will become a reality within the next ten years.”