Over the past few months, we’ve certainly covered a lot of territory in the various articles we’ve shared… all of which detail the franchise process… how it relates to GYMGUYZ in particular… and ultimately, the possibility of YOU becoming one of our new GYMGUYZ franchise owners. It’s true that we’ve peppered you with a boatload of information, especially over the past few weeks; there’s just SO much amazing material to cover! It’s time for a bit of a “refresher course,” just to point out the many advantages of owning your own franchise. We’ll do this every so often as a way of keeping things current. Here goes this week’s reminder…
This week’s topic is Brand-Name Recognition. McDonald’s has it. Starbucks has it. Like those super-successful franchises, one of the most obvious advantages of owning your own GYMGUYZ franchise is that the Plainview, NY based company has not only gone through years of trial and error — i.e. what works and what doesn’t going forward — GYMGUYZ has quickly become a Name Brand as well. Ask anyone on the east coast even peripherally involved in the health and fitness industry… I don’t just mean gym owners, I’m also talking about the guy who works at the local Vitamin Shoppe… when the name GYMGUYZ comes up, there’s an immediate connection. They’ll often go so far as to say that they even know someone who works out the GYMGUYZ way… and they’ll invariably throw in a complimentary word or few. By agreeing to take the plunge and gain ownership of your own GYMGUYZ franchise, you’ll never have to worry about establishing your company’s “name”… because we’re already a Brand Name!
