News Room

FRANCHISE GOAL SETTING

FRANCHISE GOAL SETTING

When you make the decision to join the winning GYMGUYZ team and become one of our new franchisees, you already know a few important things… namely, that GYMGUYZ is a growing, rapidly-expanding company, one with a proven business model. In general, many people interested in the franchise concept see the opportunity to go into business on their own in terms

Read More
FRANCHISE IDEA EXCHANGE

FRANCHISE IDEA EXCHANGE

We’ve already gone into some detail RE: how GYMGUYZ has gained a sizable foothold in the unique field of In-Home Personal Training, as well as how we’ve been able to expand our business into new territories as we’ve grown over the past year. But let’s say you’re interested in becoming one of our new franchise owners. You might be wondering

Read More
THE FITNESS LIFESTYLE, PART 41

THE FITNESS LIFESTYLE, PART 41

It’s September! Which means that despite what the mercury says on your trusty outdoor thermometer… summer’s over. The good news is, through your consistent hard work with your GYMGUYZ Coach, your positive experiences with the best of In-Home Personal Training, and a solid daily diet… you’ve reached peak condition! Yes, you’re in the best shape of your life. The question

Read More
(MORE ON) FRANCHISE GOAL SETTING

(MORE ON) FRANCHISE GOAL SETTING

So we’ve established some of the ground rules for GYMGUYZ franchise ownership and the importance of “workable guidelines” within the framework of ownership. Actual Goal Setting is likewise an essential component of franchise success… as is the need to stay on top of every aspect of your business, day in and day out. To paraphrase a great old saying, “If

Read More
FRANCHISE AREA

FRANCHISE AREA

By now, you’ve read about Sam Langer, GYMGUYZ’ first official franchisee. Technically, Sam operates out of Westchester County, but it’s important to note that he and his team also cover areas including (but not necessarily limited to) White Plains, Tarrytown, Rye, Yonkers, and Peekskill. In other words, ‘GYMGUYZ Westchester’ is more than just ‘GYMGUYZ Westchester.’ It’s Westchester, plus large percentages

Read More
FRANCHISE DIVERSIFICATION

FRANCHISE DIVERSIFICATION

As the leader in the unique field of In-Home Personal Training, GYMGUYZ has experienced rapid growth over the past year. Of course, business expansion and diversification can be a tricky thing in and of itself. Legendary Wall Street investor Peter Lynch, formerly of Fidelity (the investment and banking franchise), used to refer to this as Di-worse-ification. His point being, if

Read More
MORE FRANCHISING MARKETING

MORE FRANCHISING MARKETING

As we touched on in last week’s column, even when you’re an expanding, rapidly-growing company such as GYMGUYZ, effective, aggressive advertising and marketing remains a major tool in the proverbial arsenal. To paraphrase a great quote which fits right into the GYMGUYZ, fitness-first mindset, “Now’s not the time to rest on your laurels!” In addition to Facebook and Instagram, GYMGUYZ

Read More
THE FITNESS LIFESTYLE, PART 37

THE FITNESS LIFESTYLE, PART 37

Can you believe that we’re already into August?! Yes, it’s once again time to take stock of your overall physical fitness, i.e. where you are now, how far you’ve come since the beginning of your GYMGUYZ odyssey… and where you’d like to ‘go’ in the near future! Are you ready? Of course, there are no definitive answers to these questions,

Read More
FRANCHISE MONEY

FRANCHISE MONEY

We’ve discussed the possibilities of owning your own GYMGUYZ franchise, as well as the many positives that go along with being involved in an expanding, rapidly-growing company such as GYMGUYZ. Now it’s time for us to go Next Level and look deeper, beyond your own professional/career-oriented goals in other words. Specifically… do you have any serious, intelligent, fitness-minded friends who

Read More