News Room
YOUNG ONES TO WATCH: JOSH YORK
Josh York leads the charge as he moves the fitness industry forward in franchising As the founder and CEO of GYMGUYZ, the world’s first mobile fitness franchise, Josh York understands that determination pays off as a franchisor. With nearly 50 open units in a few short years, York’s vision is to bring the convenient, customized and creative fitness franchise across
5 THINGS I WISH I KNEW BEFORE BECOMING MY OWN BOSS
There are both disadvantages and advantages to working in any role and in any industry, that’s a given. I have learned a lot in the years that I became my own boss, lessons that I can guarantee cannot be taught or told, but rather, learned through experience. Despite speaking with countless business owners and franchisees, no two stories are ever
10 THINGS YOU NEED TO KNOW BEFORE YOU START ADVERTISING
Regardless of what company you are running, there are some ground rules when it comes to marketing and advertising your company that apply to every industry. Like many business owners, initially, when I was just starting out, my marketing funds were extremely limited— but, I did what I could to successfully promote my company. The truth is, when you are
KEEPING GOALS
On Wednesday, Google rolled out their latest life assist, or life hack, “Goals”. The extension of the Calendar app, available on both Andriod and iOS, prompts users to be more active, or learn something new and it will even reschedule your goal should a meeting run late. This got me thinking about our on-demand and instant gratification society and how
TRENDS TO TRY: WORK OUT DURING YOUR LUNCH BREAK!
If you work in an office setting, you might notice that more and more of your coworkers are leaving the building for their lunch breaks. And even if they aren’t, you should. Here’s why: We all like to be trendy— at least to a certain extent, right? Many people are turning to their lunch break as the best time to
11 INTERVIEW QUESTIONS THAT IDENTIFY “A-PLAYERS”
If you’re in the fortunate position of having many qualified applicants, ask some of these out-of-the-box questions. The best candidates tend to give you the most thoughtful and refreshingly creative responses. A. What’s the Square Root of Nine?The questions that I find most valuable to set A-players apart from the rest are questions that don’t necessarily apply to expertise associated
10 REALITIES OF GYMGUYZ FRANCHISEE
Often times, our blogs feature initial interview articles with our newest franchisees to capture not only the excitement, but the reality, of what is it’s like to go through the process of opening a GYMGUYZ franchise. It is important to us that our GYMGUYZ family can speak for us as a whole when it comes to our service, practices and
12 REASONS WHY YOUR COMPANY SHOULD CONSIDER A TAGLINE
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. If You Want an Easy Way for the Company to Unite A tagline is a great