News Room
WHY YOU SHOULD VACATION AS A BUSINESS OWNER
When you’re a franchise/business owner, you’re pretty much always busy. There are no set hours, there is no “lunch break”; you’re always going and working for your business. That’s the nature of the game and we commend that. There is an unbelievable amount of sacrifice that goes into being a successful business owner. So, you might be surprised at the
10 WAYS BUSINESS OWNERS CAN MAKE THE MOST OF SEASONAL MARKETING
Your company doesn’t have to specialize in a seasonal product or service for you to take advantage of holiday promotions, or certain trends that only come around once a year. In order to bring you seasonal marketing tips for small business, we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following question: Q. What is one strategy that can
GYMGUYZ TOWN OF THE WEEK: WESTFIELD!
Westfield, it is your turn! Every week GYMGUYZ picks one town nationwide to take part in our Town of The Week promotion. Residents of Westfield, NJ will get 10 percent OFF any one of our many packages. Having your own personal trainer developing an in-depth plan to accomplish your goals. We develop a consistent workout schedule and customize each one of
HOW TO KEEP YOUR TEAM MOTIVATED DURING THE SUMMER MONTHS
Work Hard, Play Hard: How to Keep Your Team Motivated During the Summer Months With the lure of warm weather comes a need for you to find ways to keep your team engaged. As the summer months heat up, everyone enjoys longer days and wants to spend more time outdoors. This change in seasons, however, can lead employees to feel
HOW THEY CREATED A PARODY VIDEO THAT WENT VIRAL
If done the right way, video is still a powerful way to market your business. People will share your marketing message if it’s designed in an entertaining way. Remember the 2012 Dollar Shave Club video? It went viral and led to 12,000 new subscribers for their service within 48 hours. That being said, I had a blast talking with Josh
13 CRISIS STRATEGIES FOR KEEPING YOUR TEAM ON TRACK
Sometimes persuading yourself to go to the gym is even harder than the workout itself. Here’s a thought: Don’t go. Let the gym come to you with GYMGUYZ, a personal training company that parks its van filled with 365 pieces of workout equipment right in front of your home. The sessions include activities ranging from kickboxing to strength training to
IT’S OFFICIAL: PROJECT FIT IS COMING TO GREENPORT ELEMENTARY SCHOOL
Attention Greenport elementary students: prepare to get fit this fall. Greenport Elementary School is the latest recipient of a Project Fit America grant, which will be put towards installing new indoor and outdoor fitness equipment. “I am very appreciative to our elementary principal, Mr. Tsavares, and our secondary principal Mr. Kalish,” said Greenport Superintendent David Gamberg. Tsavares and Kalish wrote
SERVICE BUSINESSES STARS AT FRANCHISE SHOW
The annual franchise show at the Javits Convention Center in Manhattan this week is where entrepreneurs come to look for the next big thing. Last year, it was novel pizza concepts like pizza in a cone. This year, a lot of people are betting it will be elder care, child care or pet care. While food franchises still are the