News Room

THE NEW YORK TIMES: WHEN STARTING A BUSINESS, CONSIDER THE LIABILITIES
IN THE START-UP WORLD, EVEN THE MOST CAREFUL ENTREPRENEURS – WITH THE LATEST GADGETS – CAN FIND THEMSELVES FACING UNEXPECTED LEGAL TROUBLE THAT COULD POTENTIALLY DERAIL A DREAM BEFORE IT EVEN SETS OFF. Sometimes a new business owner tries to save money by ignoring certain issues like, patents, taxes and copyright but many of these business killers are preventable, experts

TIPS FOR DETERMINING YOUR BEST PRICING STRATEGY
Q: WHAT IS YOUR BEST ADVICE FOR A FOUNDER WHO IS TRYING TO DETERMINE HOW MUCH CUSTOMERS ARE WILLING TO PAY FOR A PRODUCT OR SERVICE? A: Understand the indirect competition. “How you should price a product varies dramatically between B2B and B2C offerings, but what most founders overlook is the indirect competition vying for their customer’s dollars. Customers don’t compare

TOP 25 BRAND TO WATCH IN 2017: FITNESS & WELLNESS INDUSTRY
The fitness industry is growing fast – 54 million Americans are working out and the average number of visits per club is at an all-time high. With continued focus on health, fitness and wellness in America, more franchise concepts are being created to help Americans reach their goals and help solve the issue of widespread obesity rates. Mark de Gorter, WORKOUT ANYTIME Chief Operating

1851 FRANCHISE MAGAZINE: FRANCHISEE VOICES: JOSH GRINSTEAD OF GYMGUYZ
NEW FRANCHISEE JOSH GRINSTEAD CHOOSES GYMGUYZ TO START HIS OWN BUSINESS. BY: LOGAN PERAKIS Tell us a little bit about your background. I’ve been working in private education for the last 15 years, managing a number of schools throughout New York and New Jersey. I’ve had a lot of success managing multi-million dollar campuses, but it was time to branch

THE TOP 25 LOW-COST FRANCHISE BRANDS TO WATCH IN 2017
THESE ARE THE TOP 25 LOW-COST FRANCHISES TO KEEP AN EYE OUT FOR IN 2017. BY: ALLYSON OTEY When exploring franchise opportunities, there are several variables to consider – industry, business model, growth opportunity and cost. A business owner will want to ensure their return on investment will be worth the time and energy they put into it. Fortunately, there

1851 FRANCHISE MAGAZINE: FRANCHISEE VOICES: RAFAEL SANMIGUEL OF GYMGUYZ
FRANCHISEE RAFAEL SANMIGUEL SHIFTED TO A CAREER WITH GYMGUYZ AFTER SERVING IN THE MILITARY. BY: LOGAN PERAKIS After learning discipline while posted in Germany for three years in the military, Rafael Sanmiguel used that dedication to positively impact his own life. Now he is excited to impact the lives of community members in the Columbus, Ohio region where he is bringing GYMGUYZ,

1851 FRANCHISE MAGAZINE: HOW TO BECOME THE MICHAEL JORDAN OF…
Everyone knows the name Michael Jordan. And most agree that he was the best basketball player of all time. But what makes him so iconic? A few seconds of Google searching will lead to pages upon pages of articles gushing about No. 23’s championships, MVP awards, scoring titles and team rankings. But beyond those accolades, Jordan has also created a

GYMGUYZ EXPANDS WITH 16 NEW TERRITORIES & BUSINESS-BOOSTING VIRTUAL SERVICES
Given that GYMGUYZ was created during the economic crisis of 2008, it should come as no surprise that our franchise is growing and innovating even in this time of economic concern. Our business model is built on bringing the workout to wherever our customers are, and social distancing in the time of COVID-19 doesn’t change that core concept. GYMGUYZ has