News Room

HOLIDAY EATING
Let’s face facts. For many of us, the time period between Halloween and New Year’s is a nonstop onslaught of parties, drinking, and ‘bad’ food, served in enormous quantities. It’s true that some people are spartans who refuse to alter their typical daily diets, regardless of circumstances. And yes, your GYMGUYZ trainer may be one of them! While everyone else

ON THE RIGHT FOOT
Let’s face it: New Year’s Resolutions are a dime a dozen. If you were to check out any workout or exercise facility in the days immediately following last year turning into this one, you’ll find them MUCH more heavily populated than usual… by people who’ve decided to make some version of “improved physical condition” one of their New Year’s Resolutions.

THAT FRANCHISE NICHE
Look around your town. Unless you live in the middle of nowhere, the odds are very high that you won’t have to look very far to find a local franchise, whether food or general service-based. Perhaps there’s a McDonald’s near the strip mall ½ mile from home. Maybe there’s a Marshall’s in the Home Depot shopping center. The specifics aren’t

GYMGUYZ IN THE COMMUNITY
As a homegrown business with roots in the local community, it’s no surprise that GYMGUYZ is also in the ‘business’ of giving back. CEO Josh York and the rest of his team have joined forces with the International Franchise Association’s VetFran program. As part of its commitment to the initiative, which helps returning military members to become involved with franchise

(THE RIGHT KIND OF) FRANCHISE DIVERSIFICATION
In last week’s blog, we talked about the need to “stick with what we know,” especially as GYMGUYZ continues to expand its collective reach and (from a franchise POV) grow going forward. Our bottom line remains (and will always remain) giving every client the personalized service they’ve come to expect from us. There are some areas of GYMGUYZ and In-Home

A “GROWING” EXPERIENCE
Given the continued expansion of our franchise and the overall rapid growth GYMGUYZ has enjoyed over the past year, it’s easy to “miss” certain important elements when it comes to the franchise process in general, and GYMGUYZ in particular. A little historical sidebar: American Businesses began taking the franchise route in the first part of the 20th century. Practically every
(MORE) FRANCHISE DIVERSIFICATION
Time and again throughout the lifespan of this blog, we’ve discussed how the GYMGUYZ way is a collaborative one. It’s not about a Coach barking orders at his or her client, or even writing out a super-restrictive dietary regimen. The special relationship that forms between Coach and Client is one area where this collaborative process takes root. Let’s face it,

THE FITNESS LIFESTYLE, PART 44
You’ve been feeling more and more refreshed throughout your day, and are eager to dive back into regular training. Your strategy to back off just a bit has worked. Perhaps it’s the crispness of the Fall weather; more likely, it’s the way you’ve adjusted your training to try and shake the overtrained state you found yourself in. Regardless of the